winter 2023
I. CONSTANT PRESENCE
A visual story focusing on signature Minoár silhouettes and permanent collection pieces in an unison with the surroundings & thematic sounds.
Contemporary, brutalist habitat mirroring practical garment constructions and comparable textures.
I.
CORRELATION BETWEEN TEXTURES
CONCRETE & STONE
RAWNESS IN BLACK BOILED DENIM
I.
ASSOCIATED AND RELATIVE TO THE ENVIRONMENT
GEOMETRIC PROGRESSION
PATTERN & FABRIC ALTERATION
II.
DIVISION OF WHITE
II.
ART OF THE FIBER BOND
THE ART OF THE FIBER BOND – THE MINOAR MOST BELOVED ARTISAN FABRIC TECHNIQUE.
PRIMARY FOCUS DURING THE BERLIN TEMPORARY STORE IS THE PECULIAR FEEL AND PRESENCE OF NUMEROUS MEN’S & WOMEN’S PIECES CRAFTED IN THE SIGNATURE ‘FIBER BOND’ TECHNIQUE.
MINOAR
i. CONSTANT PRESENCE ii. BERLIN TEMPORARY STORE
MOTION VISUAL STORY
DOP: Christina Ivanova
SOUND DESIGN: SOMBRE LUX
Model: DAVID